In 2025, the customer data platform (CDP) industry revenue stood at an estimated *** billion U.S. dollars, up from a value of *** billion reported a year earlier. CDPs are commonly used in digital marketing.
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CDP Institute. (July 9, 2025). Customer data platform industry revenue worldwide from 2020 to 2025 (in billion U.S. dollars) [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1293577/customer-data-platform-industry-revenue/
CDP Institute. "Customer data platform industry revenue worldwide from 2020 to 2025 (in billion U.S. dollars)." Chart. July 9, 2025. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1293577/customer-data-platform-industry-revenue/
CDP Institute. (2025). Customer data platform industry revenue worldwide from 2020 to 2025 (in billion U.S. dollars). ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1293577/customer-data-platform-industry-revenue/
CDP Institute. "Customer Data Platform Industry Revenue Worldwide from 2020 to 2025 (in Billion U.S. Dollars)." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 9 Jul 2025, /statistics/1293577/customer-data-platform-industry-revenue/
CDP Institute, Customer data platform industry revenue worldwide from 2020 to 2025 (in billion U.S. dollars) ÀÖ²¥´«Ã½app×îа汾, /statistics/1293577/customer-data-platform-industry-revenue/ (last visited August 13, 2026)
Customer data platform industry revenue worldwide from 2020 to 2025 (in billion U.S. dollars) [Graph], CDP Institute, July 9, 2025. [Online]. Available: /statistics/1293577/customer-data-platform-industry-revenue/