In the first half of 2023, programmatically bought ads accounted for ** percent of premium video ad views in the United States. U.S. 2022 programmatic digital video advertising spending stood at ** billion U.S. dollars.
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FreeWheel. (October 9, 2023). Distribution of premium digital video ad views in the United States in 1st half 2021, 1st half 2022, and 1st half 2023, by transaction type [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1261861/digital-video-ad-view-programmatic-usa/
FreeWheel. "Distribution of premium digital video ad views in the United States in 1st half 2021, 1st half 2022, and 1st half 2023, by transaction type." Chart. October 9, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1261861/digital-video-ad-view-programmatic-usa/
FreeWheel. (2023). Distribution of premium digital video ad views in the United States in 1st half 2021, 1st half 2022, and 1st half 2023, by transaction type. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1261861/digital-video-ad-view-programmatic-usa/
FreeWheel. "Distribution of Premium Digital Video Ad Views in The United States in 1st Half 2021, 1st Half 2022, and 1st Half 2023, by Transaction Type." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 9 Oct 2023, /statistics/1261861/digital-video-ad-view-programmatic-usa/
FreeWheel, Distribution of premium digital video ad views in the United States in 1st half 2021, 1st half 2022, and 1st half 2023, by transaction type ÀÖ²¥´«Ã½app×îа汾, /statistics/1261861/digital-video-ad-view-programmatic-usa/ (last visited August 13, 2026)
Distribution of premium digital video ad views in the United States in 1st half 2021, 1st half 2022, and 1st half 2023, by transaction type [Graph], FreeWheel, October 9, 2023. [Online]. Available: /statistics/1261861/digital-video-ad-view-programmatic-usa/