Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026
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During a survey among marketers worldwide released in early 2026, approximately ** percent of responding loyalty program owners in Ireland said their expenditure on loyalty was part of their organizations' marketing budgets. In the United Kingdom, the Netherlands, Canada, Germany, and Australia, that share stood at below ** percent.
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Antavo. (February 26, 2026). Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 19, 2026, from /statistics/1665522/loyalty-programs-owners-using-marketing-budget/
Antavo. "Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026." Chart. February 26, 2026. ÀÖ²¥´«Ã½app×îа汾. Accessed August 19, 2026. /statistics/1665522/loyalty-programs-owners-using-marketing-budget/
Antavo. (2026). Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 19, 2026. /statistics/1665522/loyalty-programs-owners-using-marketing-budget/
Antavo. "Percentage of Program Owners and Marketers Whose Spending on Loyalty Was Part of The Marketing Budget in Selected Countries Worldwide as of February 2026." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 26 Feb 2026, /statistics/1665522/loyalty-programs-owners-using-marketing-budget/
Antavo, Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026 ÀÖ²¥´«Ã½app×îа汾, /statistics/1665522/loyalty-programs-owners-using-marketing-budget/ (last visited August 19, 2026)
Percentage of program owners and marketers whose spending on loyalty was part of the marketing budget in selected countries worldwide as of February 2026 [Graph], Antavo, February 26, 2026. [Online]. Available: /statistics/1665522/loyalty-programs-owners-using-marketing-budget/
