During a 2021 survey, ** percent of responding brand and agency executives from the United States stated they invested more than half of their programmatic budgets in mobile advertising. Another ** percent said that mobile accounted for roughly half of their programmatic budgets.
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Digiday, & AdTheorent. (July 15, 2021). Share of programmatic advertising budgets dedicated to selected media in the United States as of July 2021 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 19, 2026, from /statistics/778482/share-marketers-spend-programmatic-by-medium/
Digiday, und AdTheorent. "Share of programmatic advertising budgets dedicated to selected media in the United States as of July 2021." Chart. July 15, 2021. ÀÖ²¥´«Ã½app×îа汾. Accessed August 19, 2026. /statistics/778482/share-marketers-spend-programmatic-by-medium/
Digiday, AdTheorent. (2021). Share of programmatic advertising budgets dedicated to selected media in the United States as of July 2021. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 19, 2026. /statistics/778482/share-marketers-spend-programmatic-by-medium/
Digiday, and AdTheorent. "Share of Programmatic Advertising Budgets Dedicated to Selected Media in The United States as of July 2021." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 15 Jul 2021, /statistics/778482/share-marketers-spend-programmatic-by-medium/
Digiday & AdTheorent, Share of programmatic advertising budgets dedicated to selected media in the United States as of July 2021 ÀÖ²¥´«Ã½app×îа汾, /statistics/778482/share-marketers-spend-programmatic-by-medium/ (last visited August 19, 2026)
Share of programmatic advertising budgets dedicated to selected media in the United States as of July 2021 [Graph], Digiday, & AdTheorent, July 15, 2021. [Online]. Available: /statistics/778482/share-marketers-spend-programmatic-by-medium/
