In 2025, digital display advertising spending increased by *** percent in Austria – the segment includes online audio and video, but excludes social media ads. The paid search ad expenditure rose by *** percent, while digital classifieds and directories spend decreased by *** percent.
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IAB Europe. (July 9, 2026). Change in advertising spending on selected digital ad formats in Austria in 2025 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1609303/digital-ad-spending-in-austria/
IAB Europe. "Change in advertising spending on selected digital ad formats in Austria in 2025." Chart. July 9, 2026. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1609303/digital-ad-spending-in-austria/
IAB Europe. (2026). Change in advertising spending on selected digital ad formats in Austria in 2025. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1609303/digital-ad-spending-in-austria/
IAB Europe. "Change in Advertising Spending on Selected Digital Ad Formats in Austria in 2025." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 9 Jul 2026, /statistics/1609303/digital-ad-spending-in-austria/
IAB Europe, Change in advertising spending on selected digital ad formats in Austria in 2025 ÀÖ²¥´«Ã½app×îа汾, /statistics/1609303/digital-ad-spending-in-austria/ (last visited August 13, 2026)
Change in advertising spending on selected digital ad formats in Austria in 2025 [Graph], IAB Europe, July 9, 2026. [Online]. Available: /statistics/1609303/digital-ad-spending-in-austria/
