During a 2024 survey carried out in Austria, ** percent of responding online male consumers stated that they had already - once or more than once - bought something because of an advertisement. The share stood at ** percent among women.Â
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Österreichischer Werberat. (January 30, 2025). Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. "Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender." Chart. January 30, 2025. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. (2025). Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat. "Share of Online Population That Bought Something Because of An Advertisement in Austria as of October 2024, by Gender." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 30 Jan 2025, /statistics/1609248/ad-effectiveness-gender-austria/
Österreichischer Werberat, Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender ÀÖ²¥´«Ã½app×îа汾, /statistics/1609248/ad-effectiveness-gender-austria/ (last visited August 13, 2026)
Share of online population that bought something because of an advertisement in Austria as of October 2024, by gender [Graph], Österreichischer Werberat, January 30, 2025. [Online]. Available: /statistics/1609248/ad-effectiveness-gender-austria/