According to a survey conducted in Southeast Asia in 2024, about ** percent of respondents stated that they watched live commerce content on TikTok in the last 12 months. Next to TikTok, around ** percent of respondents also reported using Shopee for live commerce content.
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Cube. (October 15, 2024). Leading platforms to watch live commerce in Southeast Asia as of August 2024 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 12, 2026, from /statistics/1537464/sea-live-commerce-platforms/
Cube. "Leading platforms to watch live commerce in Southeast Asia as of August 2024." Chart. October 15, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 12, 2026. /statistics/1537464/sea-live-commerce-platforms/
Cube. (2024). Leading platforms to watch live commerce in Southeast Asia as of August 2024. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 12, 2026. /statistics/1537464/sea-live-commerce-platforms/
Cube. "Leading Platforms to Watch Live Commerce in Southeast Asia as of August 2024." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 15 Oct 2024, /statistics/1537464/sea-live-commerce-platforms/
Cube, Leading platforms to watch live commerce in Southeast Asia as of August 2024 ÀÖ²¥´«Ã½app×îа汾, /statistics/1537464/sea-live-commerce-platforms/ (last visited August 12, 2026)
Leading platforms to watch live commerce in Southeast Asia as of August 2024 [Graph], Cube, October 15, 2024. [Online]. Available: /statistics/1537464/sea-live-commerce-platforms/
