In 2023, Romania led Europe with the highest share of display in digital advertising spending at **** percent, followed by Turkey with **** percent and Croatia with **** percent. The European average stood at **** percent, with countries like Greece and Sweden reporting lower shares at ** percent and **** percent, respectively.
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IAB Europe. (June 12, 2024). Share of display in digital advertising spending in Europe in 2023, by country [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 18, 2026, from /statistics/1484493/digital-ad-spend-display-share-europe/
IAB Europe. "Share of display in digital advertising spending in Europe in 2023, by country." Chart. June 12, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 18, 2026. /statistics/1484493/digital-ad-spend-display-share-europe/
IAB Europe. (2024). Share of display in digital advertising spending in Europe in 2023, by country. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 18, 2026. /statistics/1484493/digital-ad-spend-display-share-europe/
IAB Europe. "Share of Display in Digital Advertising Spending in Europe in 2023, by Country." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 12 Jun 2024, /statistics/1484493/digital-ad-spend-display-share-europe/
IAB Europe, Share of display in digital advertising spending in Europe in 2023, by country ÀÖ²¥´«Ã½app×îа汾, /statistics/1484493/digital-ad-spend-display-share-europe/ (last visited August 18, 2026)
Share of display in digital advertising spending in Europe in 2023, by country [Graph], IAB Europe, June 12, 2024. [Online]. Available: /statistics/1484493/digital-ad-spend-display-share-europe/
