The survey question asked was: "What devices do you use to watch videos on subscription video-on demand/streaming service providers? (choose all that apply)"
In response to a survey conducted in 2026, around ** percent of respondents in India stated that they consumed subscription video-on-demand content on their smartphones. This was followed by smart TVs and laptops.
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Rakuten Insight. (August 13, 2026). Devices used by consumers to access subscription video-on-demand content in India as of May 2026 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 19, 2026, from /statistics/426017/india-device-usage-for-svod-access/
Rakuten Insight. "Devices used by consumers to access subscription video-on-demand content in India as of May 2026." Chart. August 13, 2026. ÀÖ²¥´«Ã½app×îа汾. Accessed August 19, 2026. /statistics/426017/india-device-usage-for-svod-access/
Rakuten Insight. (2026). Devices used by consumers to access subscription video-on-demand content in India as of May 2026. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 19, 2026. /statistics/426017/india-device-usage-for-svod-access/
Rakuten Insight. "Devices Used by Consumers to Access Subscription Video-on-demand Content in India as of May 2026." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 13 Aug 2026, /statistics/426017/india-device-usage-for-svod-access/
Rakuten Insight, Devices used by consumers to access subscription video-on-demand content in India as of May 2026 ÀÖ²¥´«Ã½app×îа汾, /statistics/426017/india-device-usage-for-svod-access/ (last visited August 19, 2026)
Devices used by consumers to access subscription video-on-demand content in India as of May 2026 [Graph], Rakuten Insight, August 13, 2026. [Online]. Available: /statistics/426017/india-device-usage-for-svod-access/
