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Change in digital advertising spending in Germany from 2020 to 2025

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Source

In cooperation with
Release date

July 2026

Region

Germany

Survey time period

2020 to 2025

Special properties

based on values in constant euros for each year

Supplementary notes

Data preceding 2025 retrieved from earlier reports.

Citation formats

Change in digital ad spending in Germany 2020-2025

Published by ÀÖ²¥´«Ã½app×îа汾 Research Department, Aug 6, 2026

In 2025, digital advertising spending in Germany rose by **** percent, a deceleration compared to the **** percent recorded a year earlier. The annual changes presented are based on values in constant euros for each year.

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Statistics on " Digital advertising in Germany "

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Topics

Digital advertising in GermanyDigital advertising in EuropeMedia usage in GermanyAdvertising in GermanyTV advertising in Germany
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
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Professional Account

For teams of up to 99 users
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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