During a September 2023 survey conducted among loyalty program decision-makers from across the globe, **** percent of respondents classified their program as more emotional than rational. On the other hand, **** percent described theirs as rational.
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Antavo. (January 17, 2024). Distribution of loyalty programs worldwide as of September 2023, by type [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 17, 2026, from /statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of loyalty programs worldwide as of September 2023, by type." Chart. January 17, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 17, 2026. /statistics/1448554/loyalty-programs-type-worldwide/
Antavo. (2024). Distribution of loyalty programs worldwide as of September 2023, by type. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 17, 2026. /statistics/1448554/loyalty-programs-type-worldwide/
Antavo. "Distribution of Loyalty Programs Worldwide as of September 2023, by Type." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 17 Jan 2024, /statistics/1448554/loyalty-programs-type-worldwide/
Antavo, Distribution of loyalty programs worldwide as of September 2023, by type ÀÖ²¥´«Ã½app×îа汾, /statistics/1448554/loyalty-programs-type-worldwide/ (last visited August 17, 2026)
Distribution of loyalty programs worldwide as of September 2023, by type [Graph], Antavo, January 17, 2024. [Online]. Available: /statistics/1448554/loyalty-programs-type-worldwide/