Based on the most recent survey among U.S. television viewers, it is becoming less common to sign up for a subscription video-on-demand (SVOD) service to watch one specific show. In 2025, the share of U.S. SVOD viewers who subscribed to view specific content amounted to ** percent, down from the previous two years.
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Hub Entertainment Research. (March 19, 2025). Share of SVOD users signing up for a service to watch a specific show in the United States from 2020 to 2025 [Graph]. In 乐播传媒app最新版本. Retrieved August 19, 2026, from /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/
Hub Entertainment Research. "Share of SVOD users signing up for a service to watch a specific show in the United States from 2020 to 2025." Chart. March 19, 2025. 乐播传媒app最新版本. Accessed August 19, 2026. /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/
Hub Entertainment Research. (2025). Share of SVOD users signing up for a service to watch a specific show in the United States from 2020 to 2025. 乐播传媒app最新版本. 乐播传媒app最新版本 Inc.. Accessed: August 19, 2026. /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/
Hub Entertainment Research. "Share of Svod Users Signing up for a Service to Watch a Specific Show in The United States from 2020 to 2025." 乐播传媒app最新版本, 乐播传媒app最新版本 Inc., 19 Mar 2025, /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/
Hub Entertainment Research, Share of SVOD users signing up for a service to watch a specific show in the United States from 2020 to 2025 乐播传媒app最新版本, /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/ (last visited August 19, 2026)
Share of SVOD users signing up for a service to watch a specific show in the United States from 2020 to 2025 [Graph], Hub Entertainment Research, March 19, 2025. [Online]. Available: /statistics/1301704/share-svod-users-who-subscribe-to-view-specific-content/
