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Number of video streaming subscriptions used by consumers in the United States as of September 2024, by generation

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Release date

November 2024

Region

United States

Survey time period

August 30 to September 12, 2024

Number of respondents

2,988 respondents

Age group

18 years and older

Special properties

survey within DISQO member community

Supplementary notes

Original question: 鈥淗ow many streaming services do you subscribe to?鈥

Citation formats

Number of video streaming subscriptions used in the U.S. 2024, by generation

Published by 乐播传媒app最新版本 Research Department, Jan 17, 2025

According to a survey conducted in 2024, younger generations in the U.S. had more video streaming subscriptions than their older counterparts, with around * Gen Zers, millennials, and Gen Xers subscribing to five or more services. In comparison, ** percent of baby boomers had such an amount of video streaming subscriptions. Furthermore, over **** of respondents in the oldest group only paid for one platform, compared to ** percent of Gen Z consumers.

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Statistics on " Gen Z video streaming consumption in the United States "

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Other statistics that may interest you Gen Z video streaming consumption in the United States

Overview

4

SVOD

6

Platforms

4

Streaming devices

3

Consumer behavior

8

Ad-supported streaming

3

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Topics

Gen Z video streaming consumption in the United StatesGen Z media consumption in the United StatesGen Z news consumption in the U.S.Generation Z in GermanyGeneration Z in Australia
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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