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Leading industries on YouTube in the United States in December 2023, by advertising spending (in million U.S. dollars)

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Source

Release date

March 2024

Region

United States

Survey time period

December 2023

Special properties

includes mobile web video, mobile app, online video, as well as internet display

Citation formats

YouTube ad spend in the U.S. 2023, by industry

Published by ÀÖ²¥´«Ã½app×îа汾 Research Department, Jul 17, 2024

In December  2023, the retail industry and the media industry invested the most in advertising on YouTube in the United States, both with a spending of *** million U.S. dollars. The five industries together reach an ad expenditure of *** million U.S. dollars.

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Statistics on " YouTube advertising and marketing in the United States "

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Other statistics that may interest you YouTube advertising and marketing in the United States

Global overview

5

U.S. overview

4

Marketer usage and influencers

6

Market leaders

4

Consumer insights

8

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Topics

YouTube advertising and marketing in the United StatesYouTubeYouTube in Latin AmericaGen Z media consumption in the United StatesGen Z video streaming consumption in the United States
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
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  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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