The most common online purchase frequency in Sweden is once a month, according to a 2024 study. Nearly four out of ten shoppers bought items online monthly. A fifth of Swedish shoppers reported doing online shopping once per week, making it the second most popular purchase frequency. Only percent of those surveyed reported that they make several purchases per week of products online. Â
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.
PostNord. (May 27, 2024). Online shopping frequency in Sweden in 2024 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/456275/online-shopping-frequency-in-sweden/
PostNord. "Online shopping frequency in Sweden in 2024." Chart. May 27, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/456275/online-shopping-frequency-in-sweden/
PostNord. (2024). Online shopping frequency in Sweden in 2024. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/456275/online-shopping-frequency-in-sweden/
PostNord. "Online Shopping Frequency in Sweden in 2024." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 27 May 2024, /statistics/456275/online-shopping-frequency-in-sweden/
PostNord, Online shopping frequency in Sweden in 2024 ÀÖ²¥´«Ã½app×îа汾, /statistics/456275/online-shopping-frequency-in-sweden/ (last visited August 13, 2026)
Online shopping frequency in Sweden in 2024 [Graph], PostNord, May 27, 2024. [Online]. Available: /statistics/456275/online-shopping-frequency-in-sweden/