The source estimated that ad blocking would cost the advertising industry roughly ** billion U.S. dollars in lost revenue in 2024. The regions generating largest losses are North America with ** billion and Asia-Pacific with ** billion dollars.
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Eyeo. (January 2, 2024). Cost of ad blocking worldwide in 2024, by region (in billion U.S dollars) [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 14, 2026, from /statistics/454511/ad-blocking-cost-worldwide/
Eyeo. "Cost of ad blocking worldwide in 2024, by region (in billion U.S dollars)." Chart. January 2, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 14, 2026. /statistics/454511/ad-blocking-cost-worldwide/
Eyeo. (2024). Cost of ad blocking worldwide in 2024, by region (in billion U.S dollars). ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 14, 2026. /statistics/454511/ad-blocking-cost-worldwide/
Eyeo. "Cost of Ad Blocking Worldwide in 2024, by Region (in Billion U.S Dollars)." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 2 Jan 2024, /statistics/454511/ad-blocking-cost-worldwide/
Eyeo, Cost of ad blocking worldwide in 2024, by region (in billion U.S dollars) ÀÖ²¥´«Ã½app×îа汾, /statistics/454511/ad-blocking-cost-worldwide/ (last visited August 14, 2026)
Cost of ad blocking worldwide in 2024, by region (in billion U.S dollars) [Graph], Eyeo, January 2, 2024. [Online]. Available: /statistics/454511/ad-blocking-cost-worldwide/
