Whereas the amount of social media content posted by U.S. brands has declined in 2019, user engagement has increased. Overall, U.S. brands saw a **** percent increase on cross-platform social media actions and an * percent increase in actions per post. The automotive industry performed best, with a ** and ** percent increase in user actions and actions per post respectively.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.
Shareablee. (February 11, 2020). Year-on-year growth of brand content and actions on social media posts in the United States 2019, by industry [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/310227/social-media-user-brand-interaction/
Shareablee. "Year-on-year growth of brand content and actions on social media posts in the United States 2019, by industry." Chart. February 11, 2020. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/310227/social-media-user-brand-interaction/
Shareablee. (2020). Year-on-year growth of brand content and actions on social media posts in the United States 2019, by industry. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/310227/social-media-user-brand-interaction/
Shareablee. "Year-on-year Growth of Brand Content and Actions on Social Media Posts in The United States 2019, by Industry." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 11 Feb 2020, /statistics/310227/social-media-user-brand-interaction/
Shareablee, Year-on-year growth of brand content and actions on social media posts in the United States 2019, by industry ÀÖ²¥´«Ã½app×îа汾, /statistics/310227/social-media-user-brand-interaction/ (last visited August 13, 2026)
Year-on-year growth of brand content and actions on social media posts in the United States 2019, by industry [Graph], Shareablee, February 11, 2020. [Online]. Available: /statistics/310227/social-media-user-brand-interaction/
