Between January and November 2022, the consumer packaged goods sector in the United States spent *** billion U.S. dollars on digital advertising in the country. CPG brands invested around *** billion dollars to advertise in YouTube channels, while *** million dollars were spent in retail media platforms.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.
MediaRadar. (January 5, 2023). Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 12, 2026, from /statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. "Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars)." Chart. January 5, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 12, 2026. /statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. (2023). Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars). ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 12, 2026. /statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar. "Consumer Packaged Goods (Cpg) Digital Advertising Spending in The United States between January and November 2022, by Format (in Billion U.S. Dollars)." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 5 Jan 2023, /statistics/1399404/cpg-digital-ad-spend-us-format/
MediaRadar, Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) ÀÖ²¥´«Ã½app×îа汾, /statistics/1399404/cpg-digital-ad-spend-us-format/ (last visited August 12, 2026)
Consumer packaged goods (CPG) digital advertising spending in the United States between January and November 2022, by format (in billion U.S. dollars) [Graph], MediaRadar, January 5, 2023. [Online]. Available: /statistics/1399404/cpg-digital-ad-spend-us-format/