In 2022, snacks and desserts accounted for nearly * of the total advertising spending in the consumer packaged goods (CPG) sector in the United States. Household products had a share of ** percent in the industry's ad expenditures.
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MediaRadar. (January 5, 2023). Distribution of consumer packaged goods (CPG) advertising spending in the United States in 2022, by selected sub-category [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 19, 2026, from /statistics/1220195/cpg-ad-spend-us-category/
MediaRadar. "Distribution of consumer packaged goods (CPG) advertising spending in the United States in 2022, by selected sub-category." Chart. January 5, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 19, 2026. /statistics/1220195/cpg-ad-spend-us-category/
MediaRadar. (2023). Distribution of consumer packaged goods (CPG) advertising spending in the United States in 2022, by selected sub-category. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 19, 2026. /statistics/1220195/cpg-ad-spend-us-category/
MediaRadar. "Distribution of Consumer Packaged Goods (Cpg) Advertising Spending in The United States in 2022, by Selected Sub-category." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 5 Jan 2023, /statistics/1220195/cpg-ad-spend-us-category/
MediaRadar, Distribution of consumer packaged goods (CPG) advertising spending in the United States in 2022, by selected sub-category ÀÖ²¥´«Ã½app×îа汾, /statistics/1220195/cpg-ad-spend-us-category/ (last visited August 19, 2026)
Distribution of consumer packaged goods (CPG) advertising spending in the United States in 2022, by selected sub-category [Graph], MediaRadar, January 5, 2023. [Online]. Available: /statistics/1220195/cpg-ad-spend-us-category/