ÀÖ²¥´«Ã½app×îа汾

Distribution of traditional TV and streaming viewers in the United States from 2020 to 2024

© ÀÖ²¥´«Ã½app×îа汾 2026
Download
Show detailed source information?
Register for free
Already a member?
Log in
Source

In cooperation with
Release date

September 2024

Region

United States

Survey time period

2020, 2022, 2024

Number of respondents

1,600 respondents

Age group

16-74 years

Special properties

TV users watching at least 1 hour per week & have broadband at home

Supplementary notes

Traditional: MVPD or over-the-air.
Streaming: SVOD, AVOD, direct-to-consumer, virtual MVPD, EST.

Citation formats

Traditional TV and streaming viewers in the U.S. 2020-2024

Published by ÀÖ²¥´«Ã½app×îа汾 Research Department, Nov 11, 2024

According to a 2024 survey, the majority of U.S. viewers used a combination of both traditional TV and video streaming services, with ** percent of respondents subscribing to those platforms. A further *** in three people interviewed stated that they only used streaming services, while **** percent only viewed content on traditional TV sources, such as pay TV and over-the-air TV.

Log in or register to access precise data.
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts

Statistics on " Video streaming in the United States "

The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics
The most important statistics

Other statistics that may interest you Video streaming in the United States

Overview

5

Subscription video-on-demand

7

Ad-supported video streaming

8

Transactional video-on-demand

5

Virtual multichannel video programming distributors

4

Consumer behavior

6

Content

8

Further Content: You might find this interesting as well

Topics

Video streaming in the United StatesAmazon Prime VideoNetflixHuluMax
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

Compare accounts
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.