More and more Chinese consumers have turned to audiobooks to harvest fragmented time. In 2020, the user size of China's audiobook market amounted to *** million people and was estimated to reach *** million in the next few years. Consumer surveys have shown that about a third of Chinese adults listened to audiobooks regularly.
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iiMedia Research. (December 18, 2020). Number of audiobook users in China from 2016 to 2020 (in millions) [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 14, 2026, from /statistics/1320102/china-audiobook-userbase/
iiMedia Research. "Number of audiobook users in China from 2016 to 2020 (in millions)." Chart. December 18, 2020. ÀÖ²¥´«Ã½app×îа汾. Accessed August 14, 2026. /statistics/1320102/china-audiobook-userbase/
iiMedia Research. (2020). Number of audiobook users in China from 2016 to 2020 (in millions). ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 14, 2026. /statistics/1320102/china-audiobook-userbase/
iiMedia Research. "Number of Audiobook Users in China from 2016 to 2020 (in Millions)." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 18 Dec 2020, /statistics/1320102/china-audiobook-userbase/
iiMedia Research, Number of audiobook users in China from 2016 to 2020 (in millions) ÀÖ²¥´«Ã½app×îа汾, /statistics/1320102/china-audiobook-userbase/ (last visited August 14, 2026)
Number of audiobook users in China from 2016 to 2020 (in millions) [Graph], iiMedia Research, December 18, 2020. [Online]. Available: /statistics/1320102/china-audiobook-userbase/
