A survey conducted in October 2021 among Chinese online audio users showed that almost ** percent of respondents who paid for online audio content lived in new tier-1 and tier-2 cities. Ximalaya and Lizhi were the leading audio apps in China.
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iiMedia Research. (January 13, 2022). Share of online audio content paying users in China as of October 2021, by city tier [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. "Share of online audio content paying users in China as of October 2021, by city tier." Chart. January 13, 2022. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. (2022). Share of online audio content paying users in China as of October 2021, by city tier. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research. "Share of Online Audio Content Paying Users in China as of October 2021, by City Tier." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 13 Jan 2022, /statistics/1289045/china-paid-online-audio-user-geographical-distribution/
iiMedia Research, Share of online audio content paying users in China as of October 2021, by city tier ÀÖ²¥´«Ã½app×îа汾, /statistics/1289045/china-paid-online-audio-user-geographical-distribution/ (last visited August 13, 2026)
Share of online audio content paying users in China as of October 2021, by city tier [Graph], iiMedia Research, January 13, 2022. [Online]. Available: /statistics/1289045/china-paid-online-audio-user-geographical-distribution/