According to a September 2021 survey among marketers worldwide, ** percent of respondents stated they expected to increase their spending in connected TV (CTV) advertising in 2022, ** percent said it would remain constant, and only *** percent intended to diminish it. In the United States, ** percent of respondents said they were planning to increase their spending, while ** percent intended for it to remain the same.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.
MiQ. (December 8, 2021). Planned changes in connected TV (CTV) advertising spending according to marketers in selected countries worldwide in 2022 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/
MiQ. "Planned changes in connected TV (CTV) advertising spending according to marketers in selected countries worldwide in 2022." Chart. December 8, 2021. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/
MiQ. (2021). Planned changes in connected TV (CTV) advertising spending according to marketers in selected countries worldwide in 2022. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/
MiQ. "Planned Changes in Connected Tv (Ctv) Advertising Spending According to Marketers in Selected Countries Worldwide in 2022." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 8 Dec 2021, /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/
MiQ, Planned changes in connected TV (CTV) advertising spending according to marketers in selected countries worldwide in 2022 ÀÖ²¥´«Ã½app×îа汾, /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/ (last visited August 13, 2026)
Planned changes in connected TV (CTV) advertising spending according to marketers in selected countries worldwide in 2022 [Graph], MiQ, December 8, 2021. [Online]. Available: /statistics/1284200/planned-changes-ctv-ad-spend-worldwide/
