Compared to the first half of 2024, display programmatic advertising spending in France in 2025 decreased by percent. Programmatic audio ad spend experienced the largest growth, with **** percent, followed by digital out-of-home (DOOH), with roughly **** percent.
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Alliance Digitale. (July 9, 2025). Change in programmatic advertising spending in France in 1st half 2025, by format [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1283405/change-programmatic-ad-spend-france/
Alliance Digitale. "Change in programmatic advertising spending in France in 1st half 2025, by format." Chart. July 9, 2025. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1283405/change-programmatic-ad-spend-france/
Alliance Digitale. (2025). Change in programmatic advertising spending in France in 1st half 2025, by format. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1283405/change-programmatic-ad-spend-france/
Alliance Digitale. "Change in Programmatic Advertising Spending in France in 1st Half 2025, by Format." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 9 Jul 2025, /statistics/1283405/change-programmatic-ad-spend-france/
Alliance Digitale, Change in programmatic advertising spending in France in 1st half 2025, by format ÀÖ²¥´«Ã½app×îа汾, /statistics/1283405/change-programmatic-ad-spend-france/ (last visited August 13, 2026)
Change in programmatic advertising spending in France in 1st half 2025, by format [Graph], Alliance Digitale, July 9, 2025. [Online]. Available: /statistics/1283405/change-programmatic-ad-spend-france/
