Around of analyzed native ads on Russian-language media websites were articles, according to the study from October 2023. The second-most popular native advertising format was a dedicated digital project.
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Lifehacker. (November 16, 2023). Distribution of native digital advertisements in Russia in 2023, by format [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 18, 2026, from /statistics/1257973/native-ad-share-by-format-russia/
Lifehacker. "Distribution of native digital advertisements in Russia in 2023, by format." Chart. November 16, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 18, 2026. /statistics/1257973/native-ad-share-by-format-russia/
Lifehacker. (2023). Distribution of native digital advertisements in Russia in 2023, by format. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 18, 2026. /statistics/1257973/native-ad-share-by-format-russia/
Lifehacker. "Distribution of Native Digital Advertisements in Russia in 2023, by Format." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 16 Nov 2023, /statistics/1257973/native-ad-share-by-format-russia/
Lifehacker, Distribution of native digital advertisements in Russia in 2023, by format ÀÖ²¥´«Ã½app×îа汾, /statistics/1257973/native-ad-share-by-format-russia/ (last visited August 18, 2026)
Distribution of native digital advertisements in Russia in 2023, by format [Graph], Lifehacker, November 16, 2023. [Online]. Available: /statistics/1257973/native-ad-share-by-format-russia/
