According to the results of a survey held in the United States in 2022, nearly ** percent of households in the country paid for both an MVPD service and an SVOD service. Whilst the number of non-pay TV households has been steadily increasing over the years, the number of subscribers to SVOD services has continually grown not only in the United States but also on a global scale. Over one in three households subscribed to a streaming service only, while the share of only MVPD users was ** percent.
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Rapid TV News. (April 20, 2022). Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/860764/video-households-by-type/
Rapid TV News. "Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022." Chart. April 20, 2022. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/860764/video-households-by-type/
Rapid TV News. (2022). Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/860764/video-households-by-type/
Rapid TV News. "Distribution of Mvpd and Streaming Subscriptions among Tv Households in The United States as of 2022." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 20 Apr 2022, /statistics/860764/video-households-by-type/
Rapid TV News, Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022 ÀÖ²¥´«Ã½app×îа汾, /statistics/860764/video-households-by-type/ (last visited August 13, 2026)
Distribution of MVPD and streaming subscriptions among TV households in the United States as of 2022 [Graph], Rapid TV News, April 20, 2022. [Online]. Available: /statistics/860764/video-households-by-type/