According to a survey carried out in the United States in 2025, about ** percent of surveyed consumers were planning to spend between 1,000 to roughly U.S. dollars during 2025's holiday shopping season. Just ** percent of respondents had a budget of over U.S. dollars.
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KPMG US. (September 30, 2025). How much do U.S. consumers plan to spend on holiday shopping in 2025? [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 14, 2026, from /statistics/784945/consumer-expected-spending-black-friday/
KPMG US. "How much do U.S. consumers plan to spend on holiday shopping in 2025?." Chart. September 30, 2025. ÀÖ²¥´«Ã½app×îа汾. Accessed August 14, 2026. /statistics/784945/consumer-expected-spending-black-friday/
KPMG US. (2025). How much do U.S. consumers plan to spend on holiday shopping in 2025?. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 14, 2026. /statistics/784945/consumer-expected-spending-black-friday/
KPMG US. "How Much Do U.S. Consumers Plan to Spend on Holiday Shopping in 2025?." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 30 Sep 2025, /statistics/784945/consumer-expected-spending-black-friday/
KPMG US, How much do U.S. consumers plan to spend on holiday shopping in 2025? ÀÖ²¥´«Ã½app×îа汾, /statistics/784945/consumer-expected-spending-black-friday/ (last visited August 14, 2026)
How much do U.S. consumers plan to spend on holiday shopping in 2025? [Graph], KPMG US, September 30, 2025. [Online]. Available: /statistics/784945/consumer-expected-spending-black-friday/
