The statistic shows the distribution of mobile advertising spending in selected countries worldwide in the third quarter of 2017, sorted by platform and country. According to the source, ** percent of advertising spending in China was in-app.
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Smaato. (January 9, 2018). Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platform [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 20, 2026, from /statistics/685232/in-app-mobile-web-ad-spend-country/
Smaato. "Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platform." Chart. January 9, 2018. ÀÖ²¥´«Ã½app×îа汾. Accessed August 20, 2026. /statistics/685232/in-app-mobile-web-ad-spend-country/
Smaato. (2018). Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platform. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 20, 2026. /statistics/685232/in-app-mobile-web-ad-spend-country/
Smaato. "Distribution of Mobile Advertising Spending in Selected Countries Worldwide in 3rd Quarter 2017, by Country and Platform." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 9 Jan 2018, /statistics/685232/in-app-mobile-web-ad-spend-country/
Smaato, Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platform ÀÖ²¥´«Ã½app×îа汾, /statistics/685232/in-app-mobile-web-ad-spend-country/ (last visited August 20, 2026)
Distribution of mobile advertising spending in selected countries worldwide in 3rd quarter 2017, by country and platform [Graph], Smaato, January 9, 2018. [Online]. Available: /statistics/685232/in-app-mobile-web-ad-spend-country/
