Among the six presented industries, automotive was forecast to boost its digital advertising spending most in the United Kingdom (UK) in 2024. The source expected the spending to increase by ** percent on the value reported for 2023. Travel was expected to rank second, with an increase of **** percent.
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how ÀÖ²¥´«Ã½app×îа汾 can support your business.
eMarketer. (September 18, 2024). Change in digital advertising spending of selected industries in the United Kingdom (UK) in 2024 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1559871/digital-ad-spend-growth-industry-uk/
eMarketer. "Change in digital advertising spending of selected industries in the United Kingdom (UK) in 2024." Chart. September 18, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1559871/digital-ad-spend-growth-industry-uk/
eMarketer. (2024). Change in digital advertising spending of selected industries in the United Kingdom (UK) in 2024. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1559871/digital-ad-spend-growth-industry-uk/
eMarketer. "Change in Digital Advertising Spending of Selected Industries in The United Kingdom (Uk) in 2024." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 18 Sep 2024, /statistics/1559871/digital-ad-spend-growth-industry-uk/
eMarketer, Change in digital advertising spending of selected industries in the United Kingdom (UK) in 2024 ÀÖ²¥´«Ã½app×îа汾, /statistics/1559871/digital-ad-spend-growth-industry-uk/ (last visited August 13, 2026)
Change in digital advertising spending of selected industries in the United Kingdom (UK) in 2024 [Graph], eMarketer, September 18, 2024. [Online]. Available: /statistics/1559871/digital-ad-spend-growth-industry-uk/
