According to a study carried out in the main European markets of Amazon, Italian shoppers were the most loyal to the marketplace. In the 12 months ending October 2023, ** percent of Italians' online shopping value was allocated on Amazon. In turn, French consumers spent only ** percent of their annual shopping budget on Amazon.Â
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Foxintelligence. (November 1, 2023). Share of wallet consumers spent on Amazon in selected European countries as of October 2023 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 20, 2026, from /statistics/1473503/wallet-share-spent-on-amazon-europe/
Foxintelligence. "Share of wallet consumers spent on Amazon in selected European countries as of October 2023." Chart. November 1, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 20, 2026. /statistics/1473503/wallet-share-spent-on-amazon-europe/
Foxintelligence. (2023). Share of wallet consumers spent on Amazon in selected European countries as of October 2023. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 20, 2026. /statistics/1473503/wallet-share-spent-on-amazon-europe/
Foxintelligence. "Share of Wallet Consumers Spent on Amazon in Selected European Countries as of October 2023." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 1 Nov 2023, /statistics/1473503/wallet-share-spent-on-amazon-europe/
Foxintelligence, Share of wallet consumers spent on Amazon in selected European countries as of October 2023 ÀÖ²¥´«Ã½app×îа汾, /statistics/1473503/wallet-share-spent-on-amazon-europe/ (last visited August 20, 2026)
Share of wallet consumers spent on Amazon in selected European countries as of October 2023 [Graph], Foxintelligence, November 1, 2023. [Online]. Available: /statistics/1473503/wallet-share-spent-on-amazon-europe/
