The banking industry was the most active sector in terms of investments into AI and gen AI in 2024. The banking industry's spending on AI-centric systems accounted for **** percent of all investments, with total AI funding amount to approximately **** billion U.S. dollars. The retail sector followed, with *** percent of all spending.
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IDC. (October 22, 2024). Estimated share of spending on artificial intelligence (AI) and generative AI in Europe in 2024, by industry [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 12, 2026, from /statistics/1446075/europe-spending-distribution-on-ai-by-industry/
IDC. "Estimated share of spending on artificial intelligence (AI) and generative AI in Europe in 2024, by industry." Chart. October 22, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 12, 2026. /statistics/1446075/europe-spending-distribution-on-ai-by-industry/
IDC. (2024). Estimated share of spending on artificial intelligence (AI) and generative AI in Europe in 2024, by industry. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 12, 2026. /statistics/1446075/europe-spending-distribution-on-ai-by-industry/
IDC. "Estimated Share of Spending on Artificial Intelligence (Ai) and Generative Ai in Europe in 2024, by Industry." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 22 Oct 2024, /statistics/1446075/europe-spending-distribution-on-ai-by-industry/
IDC, Estimated share of spending on artificial intelligence (AI) and generative AI in Europe in 2024, by industry ÀÖ²¥´«Ã½app×îа汾, /statistics/1446075/europe-spending-distribution-on-ai-by-industry/ (last visited August 12, 2026)
Estimated share of spending on artificial intelligence (AI) and generative AI in Europe in 2024, by industry [Graph], IDC, October 22, 2024. [Online]. Available: /statistics/1446075/europe-spending-distribution-on-ai-by-industry/
