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YouTube Premium usage rate in Taiwan from 2020 to 2023

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Source

Release date

August 2024

Region

Asia, Taiwan

Survey time period

2020 to 2023

Number of respondents

605 in 2020; 754 in 2021; 1,019 in 2022; 1,125 in 2023

Age group

15-69 years

Special properties

the survey is conducted between November and December each year

Method of interview

Online survey

Supplementary notes

Among OTT streaming users.

Citation formats

Penetration rate of YouTube Premium in Taiwan 2020-2023

Published by ÀÖ²¥´«Ã½app×îа汾 Research Department, Oct 15, 2024

YouTube Premium was the second most popular over-the-top (OTT) streaming platfotm in Taiwan. According to a survey conducted in Taiwan between December 2023 and January 2024, YouTube's penetration rate was approximately ** percent, second after Netflix's.

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Overview

7

Usage

7

YouTube

6

Facebook

6

Instagram

5

Others

4

TikTok

6

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Topics

Social media in TaiwanFacebookInstagramYouTubeDemographics of Taiwan
Access all statistics starting from $2,388 USD yearly *

* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
Contact us
  • Free + Premium Statistics
  • Reports
  • Market Insights

1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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