A survey conducted in June 2024 in the United States found that video platform YouTube played the biggest role for U.S. consumers in their podcast discovery. In 2024, ** percent of respondents stated to discover podcasts on the platform, compared to ** percent in the survey conducted a year earlier. In fact, YouTube was the only option to have increased its reach in the measured period.
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Sounds Profitable. (August 28, 2024). Leading ways of discovering podcasts in the United States in 2023 and 2024 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 12, 2026, from /statistics/1391248/podcast-discovery-way-united-states/
Sounds Profitable. "Leading ways of discovering podcasts in the United States in 2023 and 2024." Chart. August 28, 2024. ÀÖ²¥´«Ã½app×îа汾. Accessed August 12, 2026. /statistics/1391248/podcast-discovery-way-united-states/
Sounds Profitable. (2024). Leading ways of discovering podcasts in the United States in 2023 and 2024. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 12, 2026. /statistics/1391248/podcast-discovery-way-united-states/
Sounds Profitable. "Leading Ways of Discovering Podcasts in The United States in 2023 and 2024." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 28 Aug 2024, /statistics/1391248/podcast-discovery-way-united-states/
Sounds Profitable, Leading ways of discovering podcasts in the United States in 2023 and 2024 ÀÖ²¥´«Ã½app×îа汾, /statistics/1391248/podcast-discovery-way-united-states/ (last visited August 12, 2026)
Leading ways of discovering podcasts in the United States in 2023 and 2024 [Graph], Sounds Profitable, August 28, 2024. [Online]. Available: /statistics/1391248/podcast-discovery-way-united-states/