The source uses a database of sales records reported by more than 5,000 e-commerce stores, with detailed information on purchase orders, products, and amounts paid. Based on secondary sources from partner companies and e-commerce platforms, the source estimates the sales volume commercialized by other stores to produce figures for the entire Brazilian e-commerce market.
Estimates exclude the sales of airline tickets, hotels, classifieds, food delivery or transport apps, and sales of Mercado Livre and other companies that sell used or artisanal products.
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Share of online purchases with free shipping in Brazil 2019-2022
In 2022, nearly *** of every ten online purchases in Brazil were delivered with free delivery. The share of orders dispatched without shipping costs increased by almost percentage points compared to the previous year.
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ecommercebrasil.com.br. (February 15, 2023). Free delivery as percentage of online orders in Brazil from 2019 to 2022 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/1384241/online-orders-with-free-delivery-brazil/
ecommercebrasil.com.br. "Free delivery as percentage of online orders in Brazil from 2019 to 2022." Chart. February 15, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/1384241/online-orders-with-free-delivery-brazil/
ecommercebrasil.com.br. (2023). Free delivery as percentage of online orders in Brazil from 2019 to 2022. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/1384241/online-orders-with-free-delivery-brazil/
ecommercebrasil.com.br. "Free Delivery as Percentage of Online Orders in Brazil from 2019 to 2022." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 15 Feb 2023, /statistics/1384241/online-orders-with-free-delivery-brazil/
ecommercebrasil.com.br, Free delivery as percentage of online orders in Brazil from 2019 to 2022 ÀÖ²¥´«Ã½app×îа汾, /statistics/1384241/online-orders-with-free-delivery-brazil/ (last visited August 13, 2026)
Free delivery as percentage of online orders in Brazil from 2019 to 2022 [Graph], ecommercebrasil.com.br, February 15, 2023. [Online]. Available: /statistics/1384241/online-orders-with-free-delivery-brazil/
