In 2022, the median advertising cost of sale (ACOS) of sponsored display ads on Amazon in the United States stood at **** percent. Advertising cost of sale (ACOS) is the total cost of ad campaigns divided by the total revenue attributed to these campaigns. It is expressed as a percentage and is the metric most commonly used to indicate the efficiency of advertising campaigns.
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Perpetua Labs Limited. (February 15, 2023). Median Amazon sponsored display advertising cost of sale (ACOS) in the United States from 2020 to 2022 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 20, 2026, from /statistics/1377491/amazon-sponsored-display-acos-usa/
Perpetua Labs Limited. "Median Amazon sponsored display advertising cost of sale (ACOS) in the United States from 2020 to 2022." Chart. February 15, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 20, 2026. /statistics/1377491/amazon-sponsored-display-acos-usa/
Perpetua Labs Limited. (2023). Median Amazon sponsored display advertising cost of sale (ACOS) in the United States from 2020 to 2022. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 20, 2026. /statistics/1377491/amazon-sponsored-display-acos-usa/
Perpetua Labs Limited. "Median Amazon Sponsored Display Advertising Cost of Sale (Acos) in The United States from 2020 to 2022." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 15 Feb 2023, /statistics/1377491/amazon-sponsored-display-acos-usa/
Perpetua Labs Limited, Median Amazon sponsored display advertising cost of sale (ACOS) in the United States from 2020 to 2022 ÀÖ²¥´«Ã½app×îа汾, /statistics/1377491/amazon-sponsored-display-acos-usa/ (last visited August 20, 2026)
Median Amazon sponsored display advertising cost of sale (ACOS) in the United States from 2020 to 2022 [Graph], Perpetua Labs Limited, February 15, 2023. [Online]. Available: /statistics/1377491/amazon-sponsored-display-acos-usa/