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Spending on mobile advertising in South Korea from 2015 to 2023 with forecasts up to 2025, by type of advertisement (in billion South Korean won)

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Sources

Release date

June 2025

Region

South Korea

Survey time period

2015 to 2023

Supplementary notes

* Estimate.

Figures have been rounded.

1,000 South Korean won equals 0.74 U.S. dollars or 0.63 euros as of July 2025.

Citation formats

Spending on mobile advertisements South Korea 2015-2023, by ad type

Published by ÀÖ²¥´«Ã½app×îа汾 Research Department, Jul 23, 2025

In 2024, an estimated **** trillion South Korean won were spent on search advertising in the South Korean mobile advertising sector. Spending on mobile display advertising pulled ahead of mobile search advertising in 2017. This trend reversed in 2022.

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Statistics on " Digital advertising in South Korea "

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Other statistics that may interest you Digital advertising in South Korea

Overview

6

Mobile advertising

5

PC advertising

6

Online video advertising

5

Social media advertising

7

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Topics

Digital advertising in South KoreaInternet usage in South KoreaSocial media usage in South KoreaAdvertising industry in South KoreaSocial media advertising in South Korea
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* For commercial use only

Basic Account

For single users
$0 USD
Always free
Access limited to Free Statistics. Premium Statistics are not included.
  • Free Statistics
Based on your interests

Starter Account

For single users
$199 USD
per month, billed annually 1
Buy now
  • Free Statistics
  • Premium Statistics

  • The statistic on this page is a Premium Statistic and is included in this account.

Professional Account

For teams of up to 99 users
Talk to sales for pricing
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1 All prices do not include sales tax. The account requires an annual contract and will renew after one year to the regular list price.

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