The study was conducted in the following 20 countries: Argentina, Australia, Brazil, China, Colombia, France, Germany, India, Indonesia, Italy, Mexico, Netherlands, New Zealand, Peru, Saudi Arabia, South Africa, Thailand, UAE, UK, and US.
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Share of consumers wanting compressed commerce worldwide 2025, by country
According to the study, online shoppers in India are the most interested in compressed commerce, with over ** percent of respondents expressing interest in moving faster from inspiration to purchase. It was followed closely by South Africa (** percent) and Brazil (**Ìý±è±ð°ù³¦±ð²Ô³Ù).
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Wunderman Thompson Commerce. (October 3, 2025). Share of online shoppers looking to go from inspiration to purchase as quickly as possible in selected countries worldwide in 2025 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 17, 2026, from /statistics/1341307/interest-in-compressed-commerce/
Wunderman Thompson Commerce. "Share of online shoppers looking to go from inspiration to purchase as quickly as possible in selected countries worldwide in 2025." Chart. October 3, 2025. ÀÖ²¥´«Ã½app×îа汾. Accessed August 17, 2026. /statistics/1341307/interest-in-compressed-commerce/
Wunderman Thompson Commerce. (2025). Share of online shoppers looking to go from inspiration to purchase as quickly as possible in selected countries worldwide in 2025. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 17, 2026. /statistics/1341307/interest-in-compressed-commerce/
Wunderman Thompson Commerce. "Share of Online Shoppers Looking to Go from Inspiration to Purchase as Quickly as Possible in Selected Countries Worldwide in 2025." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 3 Oct 2025, /statistics/1341307/interest-in-compressed-commerce/
Wunderman Thompson Commerce, Share of online shoppers looking to go from inspiration to purchase as quickly as possible in selected countries worldwide in 2025 ÀÖ²¥´«Ã½app×îа汾, /statistics/1341307/interest-in-compressed-commerce/ (last visited August 17, 2026)
Share of online shoppers looking to go from inspiration to purchase as quickly as possible in selected countries worldwide in 2025 [Graph], Wunderman Thompson Commerce, October 3, 2025. [Online]. Available: /statistics/1341307/interest-in-compressed-commerce/
