shoppers who purchased beauty supplies in the last month
Supplementary notes
The source specifies that a random stratified sample methodology was used to ensure a high degree of representation of the U.S. population (household income, age, gender, geography, ethnicity, and children in the household). This question was phrased by the source as follows: "Thinking of the most recent product you bought in each category, where did you purchase the item?"
Citation formats
Leading purchase channels for beauty shoppers in the U.S. 2023
According to the results of a recent survey conducted in the United States, the majority of respondents who recently shopped for beauty supplies did that in-store in 2023. Only ** percent of surveyed participants shopped online using a smartphone.
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Provoke Insights. (October 23, 2023). Leading purchase channels for beauty shoppers in the United States in 2023 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 12, 2026, from /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/
Provoke Insights. "Leading purchase channels for beauty shoppers in the United States in 2023." Chart. October 23, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 12, 2026. /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/
Provoke Insights. (2023). Leading purchase channels for beauty shoppers in the United States in 2023. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 12, 2026. /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/
Provoke Insights. "Leading Purchase Channels for Beauty Shoppers in The United States in 2023." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 23 Oct 2023, /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/
Provoke Insights, Leading purchase channels for beauty shoppers in the United States in 2023 ÀÖ²¥´«Ã½app×îа汾, /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/ (last visited August 12, 2026)
Leading purchase channels for beauty shoppers in the United States in 2023 [Graph], Provoke Insights, October 23, 2023. [Online]. Available: /statistics/1334282/leading-purchase-channels-for-beauty-shoppers-in-the-us/
