A survey from February 2021 found that 29 percent of U.S. adults were likely to subscribe to the new video-on-demand service Paramount+. Nearly half of these respondents were Millennials, while only 13 percent were Baby boomers.
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Morning Consult. (March 1, 2021). Distribution of video-on-demand subscribers in the United States as of February 2021, by generation [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 17, 2026, from /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/
Morning Consult. "Distribution of video-on-demand subscribers in the United States as of February 2021, by generation." Chart. March 1, 2021. ÀÖ²¥´«Ã½app×îа汾. Accessed August 17, 2026. /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/
Morning Consult. (2021). Distribution of video-on-demand subscribers in the United States as of February 2021, by generation. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 17, 2026. /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/
Morning Consult. "Distribution of Video-on-demand Subscribers in The United States as of February 2021, by Generation." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 1 Mar 2021, /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/
Morning Consult, Distribution of video-on-demand subscribers in the United States as of February 2021, by generation ÀÖ²¥´«Ã½app×îа汾, /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/ (last visited August 17, 2026)
Distribution of video-on-demand subscribers in the United States as of February 2021, by generation [Graph], Morning Consult, March 1, 2021. [Online]. Available: /statistics/1221521/distribution-of-vod-subscribers-by-generation-us/
