The question was phrased by the source as follows: "How much have you seen, read, or heard about each of the following? Disney+, the upcoming online video streaming subscription service that will host Disney TV shows, movies and other content."
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Knowledge of the upcoming Disney+ platform in the U.S. 2019
In a September 2019, 15 percent of adults based in the U.S. stated that they have been exposed to a lot of information regarding Disney's upcoming subscription video-on-demand (SVoD) platform called Disney+. In an attempt to capitalize on the massive SVoD market popularized by services like Netflix, Disney will launch its own platform to distribute content from all of the company's properties including Marvel and Star Wars.
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Morning Consult. (September 24, 2019). Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019 [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 20, 2026, from /statistics/1034493/knowledge-of-disney-plus-us/
Morning Consult. "Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019." Chart. September 24, 2019. ÀÖ²¥´«Ã½app×îа汾. Accessed August 20, 2026. /statistics/1034493/knowledge-of-disney-plus-us/
Morning Consult. (2019). Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 20, 2026. /statistics/1034493/knowledge-of-disney-plus-us/
Morning Consult. "Share of Adults Who Have Heard about Disney's Upcoming Streaming Service (Disney+) in The United States as of September 2019." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 24 Sep 2019, /statistics/1034493/knowledge-of-disney-plus-us/
Morning Consult, Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019 ÀÖ²¥´«Ã½app×îа汾, /statistics/1034493/knowledge-of-disney-plus-us/ (last visited August 20, 2026)
Share of adults who have heard about Disney's upcoming streaming service (Disney+) in the United States as of September 2019 [Graph], Morning Consult, September 24, 2019. [Online]. Available: /statistics/1034493/knowledge-of-disney-plus-us/
