Smartphone market in China - statistics & facts
From cheap cell phones at the turn of the century to a 2,600 Euro, triple-fold, premium smartphone, the Chinese smartphone industry has come a long way since the early 2000鈥檚 when clandestine manufactures engineered mobile phones around MediaTek鈥檚 wildly available chipset. Today, China is the largest smartphone market in the world with some of the world鈥檚 largest brands.
While Apple is the only overseas brand that prevails in the Chinese market, home brands become increasingly successful in global markets. With their competitive pricing, they have the edge in developing economies. For instance, the brand Transsion focuses mainly on the MENA and African markets.
Taking over China and then the world
There is fierce competition in the Chinese smartphone market, dominated by domestic brands. After more than a decade, market shares have been divided among the six industry leaders. However, despite this, Apple, Xiaomi, Oppo, Vivo, Honor, and Huawei fight for market position constantly, resulting in varying market shares every quarter.While Apple is the only overseas brand that prevails in the Chinese market, home brands become increasingly successful in global markets. With their competitive pricing, they have the edge in developing economies. For instance, the brand Transsion focuses mainly on the MENA and African markets.
