This question was phrased by the source as follows: "When you are watching video content on a TV screen and using another device, what kinds of activities do you do on your device?"
*444 adults who use smartphone while watching TV; 347 adults who use computer while watching TV; 261 adults who use tablet while watching TV.
Citation formats
Multi-tasking activities carried out while watching videos U.S. 2017, by device
The statistic presents information about the most common multi-tasking activities carried out while watching video content in the United States in 2017, by device. During a survey, ** percent of respondents stated that they checked social media unrelated to the video while watching video content on their smartphone.
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IAB (U.S.). (May 10, 2017). Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 13, 2026, from /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). "Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device." Chart. May 10, 2017. ÀÖ²¥´«Ã½app×îа汾. Accessed August 13, 2026. /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). (2017). Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 13, 2026. /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.). "Most Common Multi-tasking Activities Carried out While Watching Video Content in The United States in 2017, by Device." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 10 May 2017, /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
IAB (U.S.), Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device ÀÖ²¥´«Ã½app×îа汾, /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/ (last visited August 13, 2026)
Most common multi-tasking activities carried out while watching video content in the United States in 2017, by device [Graph], IAB (U.S.), May 10, 2017. [Online]. Available: /statistics/786573/multi-tasking-activities-watching-video-content-us-by-device/
