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The sold circulation of the German weekly newspaper Die Zeit was around ** copies in the second quarter of 2026. Compared with the first quarter of 2016, this represents a substantial increase in circulation — contrary to the negative industry trend.

Comparison with reach

Die Zeit is a national weekly newspaper and has been published on Thursdays since 1946. Compared with its relatively stable circulation, its reach has in recent years increased considerably at times: while it was **** million readers in 2004, Die Zeit reached **** million readers in 2020, its highest level to date. In 2025, however, reach fell back to around *** million readers.

Classified ad revenue of Die Zeit and situation of the Zeit publishing group

The classified ad revenue of Die Zeit reached a record nearly ** million euros in 2025. The strong position is also reflected in the Zeit publishing group, which generated total revenue of around *** million euros in 2024. The Zeit publishing group is half owned by the Georg von Holtzbrinck publishing group and half by DvH Medien GmbH.