In 2025, the annual operating income of Amazon’s Web Services (AWS) business amounted to approximately billion U.S. dollars, up from the previous year. Despite being primarily known as an online retailer, the company's cloud business, AWS, generated the most operating profit out of all the key operations segments. Being one of the main cloud providers, AWS counts several big tech groups among its spenders – from Netflix to Adobe, and from Sony to X.
Amazon’s most challenging business
As figures on annual operating income show, Amazon reported negative profit in the international segment over the last three financial years. According to the company itself, this is mainly related to the higher financial risks that running a business brings internationally. Outside of North America, Amazon must comply with multiple government regulations and legal systems, compete with other players, and manage logistics operations where transport infrastructure is still lacking.
Amazon’s issues in India
Together with China, India is one of the most challenging markets for Amazon. Here, Amazon’s revenue has increased to around billion Indian rupees – roughly billion U.S. dollars. The consumer base has grown, and Amazon has managed to outdo other competitors in the Indian market. However, the activity of e-commerce giant has been under the scrutiny of institutions and trade unions due to the poor conditions of warehouse workers in Amazon’s facilities.
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