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Share of web sales in the European Union (EU) in 2024, by sales channel

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Release date

May 2026

Region

EU

Survey time period

2024

Citation formats

Share of web sales in the European Union (EU) 2024, by sales channel

Published by
Yihan Ma,
May 12, 2026

In 2024, web sales in the European Union (EU) accounted for percent of total EU enterprise turnover. Web sales through own websites and apps were significantly higher than those through online marketplaces in the EU in the same year.

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Access limited to Free Statistics. Premium Statistics are not included.
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