Data provided by ÀÖ²¥´«Ã½app×îа汾 Market Insights are estimates.
The eCommerce market comprises the sale of physical goods via a digital channel to a private end consumer (B2C). This definition encompasses purchases via desktop computers (including notebooks and laptops) as well as purchases via mobile devices (e.g., smartphones and tablets). The following are not included in the eCommerce market: digitally distributed services (see instead: eServices), digital media downloads or streams, digitally distributed goods in B2B markets, and the digital purchase or resale of used, defective, or repaired goods (reCommerce and C2C). All monetary figures refer to the annual gross revenue and do not factor in shipping costs.
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E-commerce sales distribution in Canada 2017-2027, by device
In 2022, **** percent of products sold online in Canada were purchased by desktop users. Desktop users are forecast to keep the highest share of sales (** percent) by 2027.
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ÀÖ²¥´«Ã½app×îа汾. (July 1, 2023). Distribution of e-commerce sales in Canada from 2017 to 2027, by device [Graph]. In ÀÖ²¥´«Ã½app×îа汾. Retrieved August 17, 2026, from /forecasts/1398598/canada-e-commerce-sales-distribution-device/
ÀÖ²¥´«Ã½app×îа汾. "Distribution of e-commerce sales in Canada from 2017 to 2027, by device." Chart. July 1, 2023. ÀÖ²¥´«Ã½app×îа汾. Accessed August 17, 2026. /forecasts/1398598/canada-e-commerce-sales-distribution-device/
ÀÖ²¥´«Ã½app×îа汾. (2023). Distribution of e-commerce sales in Canada from 2017 to 2027, by device. ÀÖ²¥´«Ã½app×îа汾. ÀÖ²¥´«Ã½app×îа汾 Inc.. Accessed: August 17, 2026. /forecasts/1398598/canada-e-commerce-sales-distribution-device/
ÀÖ²¥´«Ã½app×îа汾. "Distribution of E-commerce Sales in Canada from 2017 to 2027, by Device." ÀÖ²¥´«Ã½app×îа汾, ÀÖ²¥´«Ã½app×îа汾 Inc., 1 Jul 2023, /forecasts/1398598/canada-e-commerce-sales-distribution-device/
ÀÖ²¥´«Ã½app×îа汾, Distribution of e-commerce sales in Canada from 2017 to 2027, by device ÀÖ²¥´«Ã½app×îа汾, /forecasts/1398598/canada-e-commerce-sales-distribution-device/ (last visited August 17, 2026)
Distribution of e-commerce sales in Canada from 2017 to 2027, by device [Graph], ÀÖ²¥´«Ã½app×îа汾, July 1, 2023. [Online]. Available: /forecasts/1398598/canada-e-commerce-sales-distribution-device/
